Duron-branded stores have the feeling of a very functional space more suited for contractors than for the casual walk-in paint buyer. Walk into any Duron store and chances are you'll be the only DIY painter among a sea of paint-speckled paint pros.
In two respects, Duron stores represent perhaps the diametric opposite of the familiar experience of trying to get information about paint from a Home Depot or Lowe's.
- Knowledge: Since they deal with painting contractors, Duron store employees typically know what they're talking about.
- Friendly, But Not Overly So: Because many of the Duron-branded stores cater mostly to painting contractors, I have found that Duron employees--while polite and helpful--are not thrilled to help out with painting 101-type questions. Luckily, the Duron site, linked below, is a wealth of basic painting information. More helpful is parent company Sherwin-Williams' site.
What's The Future of The Brand?
I don't have great hopes for the longevity of Duron. The Duron website is barely maintained; the Sherwin-Williams site lists Duron as an aside; and Sherwin-Williams Annual Reports hardly mention Duron anymore. Even though contractors like the brand, it makes little sense for Sherwin-Williams to maintain it, when their own, branded stores and Sherwin-Williams brands do a good job of catering to the professionals.